A PARTNERSHIP OF EUROPEAN PREMIUM BURGER COMPANIES
Who we are
Better Burger Society brings together premium burger companies across Europe. Our aim is to become the leading company in the fast-growing European premium burger segment.
Our partnership consists of local companies, each operating under a leading local brand. We value fresh, locally sourced ingredients, friendly and efficient service, and high-quality burgers. We have an entrepreneurial mindset and respect everyone we work with.
We support our local burger brands by finding opportunities to work together across countries in digitalisation, marketing concepts, indirect procurement, product development and operating models.
Better Burger Society is owned by NoHo Partners, a leading Northern European restaurant operator; Intera Partners, a private equity investor; and management and founders.
Members
Friends & Brgrs
The Friends & Brgrs story began in 2014 in the small town of Pietarsaari. Six burger-loving friends decided to open their own restaurant, laying the foundations for a rapidly growing chain of 39 restaurants and counting.
Fresh tastes best. That is why we bake our buns in our restaurants every day, grind our own beef, make our fries from fresh potatoes and prepare our sauces from scratch.
We work with carefully selected suppliers we know and trust. More than 95% of our ingredients are Finnish.
There are easier ways to make burgers and fries, but there are no better ways.
@friendsandbrgrs
Holy Cow!
From its humble beginnings in Lausanne through a decade of growth across Switzerland, Holy Cow! has remained true to its philosophy. Swiss identity, Swiss taste and Swiss-made products are integral to the DNA of Holy Cow!
We aim to source as much as possible from local Swiss producers so we can offer our customers the freshest and tastiest burgers on the market. All our ingredients, including meat, bread, potatoes and salad, are locally sourced and produced in Switzerland.
Short supply routes help minimise our carbon footprint and keep our products fresh without preservatives. We aim to buy at least one product from each canton, bringing all of Switzerland into our burgers.
Owners
The main owners of Better Burger Society are NoHo Partners Plc and a private equity fund of Intera Partners Oy.
Intera is a private equity firm focused on the growth and internationalisation of Finnish and Swedish companies. It was founded in 2007. You can find more information about Intera on its website.
NoHo Partners Plc is a Finnish restaurant group behind approximately 300 restaurants, bars, pubs, nightclubs and entertainment venues. Its name comes from Nordic Hospitality Partners, reflecting the group’s key goals, opportunities and strengths. NoHo was founded in 1996 and has been listed on the Helsinki Stock Exchange since 2013. You can find more information about NoHo on its website.